AI product videos.
Show the product in a setting that makes sense for the brand. Build the image, direct the movement, and plan the composition around the intended channel.
AI video production / For brands & agencies
AI product videos and creator-led content, shaped around your brand.
OY Labs is an AI video production studio. We bring the character, product, setting, and creative direction together—from a single product film to a connected world of campaign content.
Mira / A daily ritual. A fictional creator in a five-second studio demonstration.
What you can make
Start with the product, the audience, and what the content needs to do.
Show the product in a setting that makes sense for the brand. Build the image, direct the movement, and plan the composition around the intended channel.
Give the product a recurring fictional personality. Carry the identity and visual direction through images, scenes, and video.
Develop related scenes and assets around a shared creative direction. Agree the formats and variations as part of the production brief.
See the work / Studio demonstrations
Two original AI studio concepts. The creators and scenes are fictional; these films demonstrate the production approach.
Beauty / 5 seconds
A skincare product, a quiet gesture, and warm daylight. Mira’s identity holds from portrait to product scene to film.
AI skincare product filmPersonal audio / 5 seconds
Eli, headphones, and a rooftop at dusk. A character-led direction for a personal technology product.
AI personal audio product filmHow a production starts
Bring the brand, product references, audience, intended channels, and the outcome you want from the content.
Scope the character, visual direction, scenes, formats, review stages, deliverables, timing, and quote together.
Develop the content around the agreed direction. Review the identity, product, composition, and motion before final delivery.
Your creative brief
Product references. Brand direction. Audience. Channels. Formats. Deadline.
Before we make it
Yes. We plan AI-generated campaign videos around the intended channel, audience, and composition. Discuss vertical, square, or landscape formats, the product, creative direction, deliverables, and review stages in the brief.
It brings generative image and video workflows together with a creative brief. With OY Labs, the scope covers the character or subject, product, visual direction, intended formats, review process, and final deliverables agreed for the project.
We create creator-led product stories with fictional AI personalities. Share the script, product, channel, and desired format so we can scope the production. The films on this site are short visual demonstrations.
Yes. Bring the campaign direction, references, production requirements, and review process. We can shape the AI production around that brief.
The quote depends on the number of concepts and scenes, character development, formats, creative complexity, and review scope. Send the brief so we can agree a production scope and quote.
Timing depends on the brief, reference material, deliverables, and review stages. Share your deadline at the start so we can agree a realistic production plan.
Your next chapter starts here
A product film, a creator, or a bigger campaign world.